“Mobile phones have become a key part of consumers’ lifestyles around the globe,” said Jeff Kost, senior vice president and general manager of the Mobile Consumer Solutions division at SanDisk. “What many people tend to overlook is the important role that removable storage cards play in enabling the key features of these fully featured mobile phones. In fact, many people are not even aware that their phone has a card slot which is why SanDisk recently launched its Wake Up Your Phone(TM) campaign.”

www.sandisk.com